A system permits functions developed for the Android working system to ship focused messages to customers by the Braze buyer engagement platform. This entails leveraging the platform’s capabilities to create, schedule, and ship messages on to units, even when the applying shouldn’t be actively in use. As an illustration, a retail software can ship a promotional message to a person’s cellphone display screen a few limited-time sale, encouraging them to open the app and make a purchase order.
The implementation provides a number of benefits, together with elevated person engagement, improved buyer retention, and enhanced advertising effectiveness. By offering well timed and related info, companies can re-engage customers who might have stopped utilizing the applying. Traditionally, this performance has developed from primary text-based alerts to wealthy media messages, personalised provides, and interactive parts, contributing considerably to software success.
